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Video conferencing:
the coming boom
Video conferencing is set to revolutionise the
way we do business, communicate and share
information. Here’s a quick rundown on
PictureTel’s new SwiftSite system.
By SAMMY ISREB
Video conferencing has traditionally
been very expensive and, in the past,
has been the preserve of big business
and government. For the rest of use,
a face-to-face meeting with someone
in another state or country has meant
getting up early to catch the plane.
The new video conferencing tech18 Silicon Chip
nologies are set to change that. These
technologies are a natural outgrowth
of the multimedia revolution and the
development of high-capacity ISDN
telephone lines.
To put it simply, video conferencing supports 2-way video and audio
communication, similar to those
videophones you see in sci-fi movies!
This means that two or more people
at different locations can see and hear
each other at the same time.
More sophisticated video conferenc
ing systems have the advantage of
allowing data to be exchanged as well,
using different protocols, along with
group video conferencing.
Video conferencing uses
At the present time, the cost of setting up a video conferencing system is
still quite high – so high, in fact, that it
remains out of the reach of the average
person. And although the cost is falling
very rapidly, video conferencing is still
limited to a few key uses. In schools,
for example, video conferen
cing is
ideal for providing equitable access to
resources for at-risk or special-needs
students. It is also ideal for isolated
rural populations, replacing the traditional radio schools.
Also, being an interactive medium,
2-way video offers the advantages of
establishing a more personal communication between people, allowing the
use of body language, along with other
visual teaching aids.
The health industry will find video
conferencing a great boon, as it allows
patients in remote locations to consult
with doctors and specialists that they
would not normally have access to
without travelling.
Businesses will also benefit enormously from the new video conferenc
ing technologies. Video conferencing
will slash travel costs and allow staff
in different geographical locations to
communicate effectively. It will be
possible to effectively demonstrate
products and service procedure as well
as to hold company meetings.
How it works
When it comes down to the nitty-gritty, most video conferencing
equipment works in a similar manner.
Basically, you need an audio-visual
setup that consists of a monitor, camera, microphone and speaker. And, of
course, you need some way of trans-
Unlike many units, PictureTel’s SwiftSite is a standalone video conferencing
system. All its functions, including the camera and a microphone, are
integrated into a small module which weighs less than 5kg. A remote control
handpiece, similar in size to a TV remote control, is included.
mitting the information between the
different locations.
A broadband satellite-based system
giving broadcast-quality video would
be very nice but, as you can imagine,
that is less than practical for cost
reasons. More recently, advances in
computer and telecommunications
technologies have sparked an interest
in compression based video systems.
These systems can transmit information via the Internet, a telephone
network, or microwave link, thus
greatly reducing the cost of video
conferencing.
In fact, most of today’s video
confer
encing systems operate on a
single ISDN telephone line. A CODEC
(short for coder-decoder) handles the
compression/decompression task
Video Conferencing Terms Explained
Like most other electronics-based
industries, those in the video
conferencing field have their own
jargon. A list of these terms appears below:
Group System – a video confer
encing system that is designed for
use in a conference room; hence, it
is sometimes called a “room” system.
This type of system usually involves
large monitors, remotely controlled
wide-angle cameras, a document
scanner and other tools that facilitate
participation in the meeting.
Rollabout System – a portable
group system on a wheeled cart
that can be rolled into an office or
meeting room and used for ad hoc
conferences.
Personal System – a computer-based video conferencing system
that is typically used by a single person; sometimes called a “desktop”
system. These can be general-purpose computers that are enhanced
with the addition of a video confer
encing card, a small camera and so
forth (just like the PCS 50).
CODEC – specialised microprocessor for compressing and decom
pressing data. A CODEC is necessary at each site that participates in
a videoconference.
Data Rate – the speed at which a
network can carry data. It is sometimes also called “channel rate.”
The higher data-rate networks are
more expensive and usually convey
higher-quality video signals. Group
systems typically use higher data
rates than personal systems.
Point-to-Point Call – a videocon
ference involving two locations, just
like a regular 2-party telephone call
but with the ability to see the person or people with whom you are
speaking. It also includes the ability
to digitally “hand” them all types of
data, regardless of distance.
Multipoint Call – a more complicated setup involving three or more
locations simultaneously. Multipoint
calls can be used to teach classes
at several locations at once, or for
corporations to efficiently make policy
or product announcements.
Video conferencing Tools – these
are any of a wide variety of communication and presentation tools
that can be incorporated in a video
conferencing system. These tools
include several types of cameras,
35mm slide projectors, overhead projectors, VCRs, computers, computer
whiteboards and so forth.
March 1997 19
PictureTel’s Video Conferencing Breakthrough
PictureTel, one of the world’s
biggest manufacturers of video
conferencing equipment in the world,
has just released two new systems
that have slashed the price of video
conferencing.
The first of the systems, the SwiftSite, is designed to act as a stand
alone video conferencing system.
The alternative PCS 50 Desktop
System is intended for installation in
a PC and allows for data exchange.
The SwiftSite system is a breakthrough for PictureTel, as it eliminates the need for any PC equipment. According to David Lardinais,
the Managing Director of PictureTel
Australia, SwiftSite will become an
integral part of business communications and will support all kinds of
new applications.
The SwiftSite System
The SwiftSite video conferencing
system operates using a single ISDN
basic rate interface (BRI) telephone
line. All the electronics of the system,
along with the camera and microphone, are integrated into a small
module which weighs less than 5kg
and sits on top of the monitor. The
system conforms to the H.320 Plus
video conferencing standard, providing up to 15 frames a second using
an ISDN BRI telephone line running
at 128Kb/s.
Other features include an infrared
remote control that is similar in size
to the average TV remote control.
SwiftSite also has the advantage of
being simple to install, requiring only
three connections: an RCA audio/
video cable between the television
and the unit, a power connection and
an ISDN cable connection.
One of the best features of the
SwiftSite system is the ability to
upgrade its software remotely, using the Swift
Site Software Server.
This is claimed to be the world’s
first ISDN, H.320 standard upgrade
server for use with video conferencing systems. By using the SwiftSite
system, any user can connect with
the server and download the latest
software upgrades.
The PCS 50 System
The PCS 50 System is an PC-compatible based system with some
of the performance features of the
SwiftSite system.
The system consists of various
modules, such as the CODEC
desktop component. This consists
basically of the CODEC card(s), as
well as other modules, such as a
high-end graphics accelerator card,
29-inch SVGA monitor, software and
a video camera.
The main advantage of this system
is that it is easily upgraded, just by
changing a couple of cards. It does,
however, lack the versatility and portability of the SwiftSite system. Both
systems are very similar in price, at
around $15,000 each.
Acknowledgement: thanks to Manoj
Murugan of Media Solutions for his
help in supplying information on behalf of PictureTel.
and is usually based on a dedicated
microprocessor. The CODEC samples
the incom
ing analog video signal,
digitises it and then subsequently
compresses it. The CODEC at the other
end then has the job of reversing this
process.
Depending on the transmission
standard used, the picture quality can
be surprisingly good. The downside
is that there is usually a slight delay
(generally less than a second) in receiv
ing the picture.
Conclusion
The SwiftSite video conferencing system is designed to sit on top of the monitor
to which it is connected. Only three connections are required: an RCA audio/
video cable between the television and the unit, a power connection and an
ISDN cable connection.
20 Silicon Chip
The video conferencing industry is
still in its infancy and it will be several
years before we see solid standards
set. At the same time, costs will have
to continue falling in order to make
video conferencing affordable for
most people.
Finally, medium-sized establishments that have a need for video
conferencing but have concerns as
to whether they can afford it should
study the two new PictureTel systems
(see panel), as these are a breakthrough
SC
in their price bracket.
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